Car dealers get creative

A newspaper ad for a Miami car dealership reads more like a coupon for bags of potato chips: "Buy one, get two!" "The first thing people think when they come in is, 'It's a fake ad. It's a normal car dealer ad. It's a gimmick.' But it's not," said Ali Ahmed, sales manager at Rob Lambdin's University Dodge in Miami. The ad speaks to the desperation of dealers as automakers beg for bailout money to survive a huge sales slump.

http://www.cnn.com/2008/US/12/03/car.dealerships/index.html